We haven’t had anything to classify as Ivy Trendwatch in some time, but today the UK edition of GQ Style unveiled a video, apparently of a photo shoot entitled “Jocks & Nerds.” It features a campus setting with penny loafers and white socks, bicycles and sweaters with class year, plus the usual tedious model antics presented in a quick-edit format.
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What does the image above have to do with this post? Think of it as a crossword clue. — CHRISTIAN CHENSVOLD
This morning a small new collection called Tracksmith launched. It’s the first thing in a long time we’ve felt should be categorized under Ivy Trendwatch. The founder, Matt Taylor, you see, is a Yale grad and the Ivy League is referenced as a style wellspring in the running-wear company’s marketing material. For example:
Tracksmith offers premium performance running apparel rooted in the running culture, sartorial style and timeless values of New England. We create versatile and uncompromising products that fuse Ivy League style, classic American design and high-performance fabrics.
Back in the summer of 2013, news broke that Haspel, famed New Orleans purveyor of seersucker and poplin, would undergo a relaunch with designers Shipley and Halmos at the helm. Formerly a licensed brand, Haspel would once again produce its own line, and do so in the USA. Traditionalists with fond memories of Haspel’s crisp, warm-weather suiting will no doubt be dismayed by the result, but by now they should be well acquainted with disappointment. (Continue)