Historic Images

Standing Athwart History

Shot taken presumably in the ’80s, with the caption indicating that the men had hardly changed their attire since they were students at Harvard circa 1960. Of course, it’s possible then went all shaggy in the ’70s and then returned to their roots during the preppy ’80s. From the book “A Privileged Life.” — CC

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Sponsor News

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Small businesses don’t always get the chance to offer the kind of extensive retailer discounts we’re accustomed to, but Texas-based, retro-inspired golf and leisure brand Cricquet is offering 20% off purchases of $100 or more for the next five days, so tee off now.

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From The Archives

Upwardly Mobile: Aspirational Ivy In Developing Markets

During the Ivy heyday, when the natural-shoulder style sold by Brooks Brothers and J. Press became known by the popular term “The Ivy League Look,” Main Street clothiers often used the term “Ivy” in their marketing copy, even naming products the “Ivy League” model, as in our recent Stetson hat post. But that all seems quaint

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Deja Vu All Over Again

First your Lands’ End catalog arrives in your mailbox, and the following day the new issue of Cape Cod. Yes, the gods are watching us. And Neptune, god of the sea, is LHAO.



Tastefully Different

Golf fans out there are no doubt tuned into The Masters, where weather conditions for the first two days made the iconic tournament quite a challenge for the players. Those more inclined to sartorial matters and looking for an eloquent Saturday afternoon read should head over to the website of Nick Hilton, son of the


As Great As Any War Can Be

This week marks the centenary of America’s entry into World War I, also known as The Great War. (Whether this week marks our entry into a new war is another matter.) Above is an image of what Brooks Brothers did that fateful year of 1917. Its Christmas advertisement took special note of soldiers, and seems


Pace-Setting Traditionalists: Davidson College, 1969

Thanks to regular comment-leaver “SE” for the recent head’s up on the 1969 Davidson College yearbook, from which I took these screenshots. Yearbooks always provide a fascinating look at college life from the past, and you’ll find several things noteworthy here from a dress and deportment angle. Davidson is located in North Carolina, and the


Botany 500’s Ivy Executive Collection, 1955

Within one year of LIFE Magazine’s 1954 feature “The Ivy Look Heads Across The US,” which surely would have caught the eyes of the apparel industry given the magazine’s enormous circulation, Botany 500 was already jumping on the new menswear trend. You can all but imagine the product development meeting. Let’s come up with a


Perfect Match

No, not the couple. The guy’s outfit in this 1959 illustration. Check out the full image: He’s matched light blue socks to his light blue shirt. That’s a matchy-matchy no-no, to say nothing of harmonizing with the drapery. The other items are fine, including what we assume is a navy knit tie, and penny loafers



Big Men On Campus

Michigan halfback Tom Harmon doing his sports radio show, in classic combo of button-down collar, knit tie and cardigan, 1940. Below, crew cuts and crewnecks. University of Illinois, 1956: The archetypal combo of argyle socks and tassel loafers. Looks cooler if you’re 20, though. University of Illinois, 1956: Varsity sweater, OCBD, and lovestruck Wake Forest


Raising the Bar: An Appreciation of the Bar Stripe Necktie

Comment-leaver “Old School “offers this appreciation of the bar stripe necktie, also known as Brooks Brothers’ #3 stripe. * * * It all started in my freshman year in college in 1961. My French professor was an Englishman who came to school every day in a black suit, white broadcloth shirt, and a bar stripe


The Great Indoors

Midcentury modern fans, as well as guys who are single (or sometimes wish they were), will likely enjoy heading over to our fraternal site Masculine Interiors for a fine article posted yesterday. It’s about Playboy’s architectural and interior design articles of the ’50s and ’60s, and was written by contributor James Kraus. Kraus’ previous articles


Great Escape: The Automotive Illustration Of Fitzpatrick & Kaufman

James Kraus, who has authored a piece for Ivy Style on bachelor cuisine, has alerted us to a post from his vintage automotive blog, Auto Universum. The piece centers around Art Fitzpatrick and Van Kaufman, the Matisse and Picasso of automotive illustration. Writes Kraus: These lush images depicted scenes of glamour and sophistication populated by


The Futuristic Sounds And Traditional Attire Of Bob Thompson

It’s the “Jetsons” era and your job is composing imagined music of the future. To put yourself in the proper frame of mind, what do you wear? Like George Jetson, do you wear a high-tech pullover with a collar that looks like rocket wings? If you’re Bob Thompson — composer of space-age bachelor pad music


Art of the Deal: 1960s Japanese Playing Cards

Well here’s a super-cool discovery: a pack of 1960s playing cards using cover art for the magazine Heibon Punch, by artist Ayumi Ohashi. The cards, our translator tells us, depict a wide range of social situations and leisure activities and the proper attire for each. — CC


Here’s To A Tradly Year Ahead

Ages ago in 2014, the blog Oxford Cloth Button Down shared a selection of calendar images by the Japanese artist Hiroshi Watatani, whose most recognized image in Tradsville is probably the one above. We used it here in our post on the Gucci loafer’s 60th anniversary. In case you missed the calendar, here it is.


Holiday Jeer

As you break out the tartan jacket and red socks to hit the holiday party circuit, take a tip from Tony Randall and watch out for these fellow guests. In 1957 Randall did a photo shoot in which he portrayed various pests typically encountered at cocktail parties. Pictured above is The Jokester, who amuses himself


Gentrified Campus: The J. Press 4/3

Our confrere Matthew Jacobsen of OldMagazineArticles.com recently supplied us with a vintage article from the pages of Gentry Magazine (see “The Gentrified Campus.”) Now he follows up with another one, this time from Gentry’s Autumn 1952 issue, that provides an eye-opening glimpse into how collegiate attire was presented to young men at the time. As


Picture Show: Hollywood And The Ivy Look

Our last post was on Warren Beatty’s being named one of GQ’s men of the year for 2016. A perfect excuse to revisit this 2012 post on the book “Hollywood And The Ivy Look,” which includes Beatty, along with many other leading men and character actors who launched their careers during the heyday of the


Can You Guess? A Pinned Club Collar Makes You….?

What does a pinned collar make you? Why, there’s only one answer: The three-button undarted suit makes you trad, sunglasses worn with a suit make you cool, and the hat makes you retro. Accessorize as you see fit, but once again Ivy Style HQ encourages you to consider adding a pinned collar in your buttondown


Shoulda Been There: A Swellegant, Elegant Party, 1957

This post from 2009 came up in conversation yesterday and is worth revisiting. What an incredible mix of people. I had great fun writing this and imagining the scene.  * * * One of the saddest phrases in the English language is “You missed a great party.” Well here’s one we all missed. In 1957