1950s

Botany 500’s Ivy Executive Collection, 1955

Within one year of LIFE Magazine’s 1954 feature “The Ivy Look Heads Across The US,” which surely would have caught the eyes of the apparel industry given the magazine’s enormous circulation, Botany 500 was already jumping on the new menswear trend. You can all but imagine the product development meeting. Let’s come up with a

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Sponsor News

Peter Blair Seeks Sales And Social Media Associate For Richmond, VA Office

Peter Blair is looking for an energetic professional for our men’s neckwear wholesale company. We are looking for someone who doesn’t mind wearing multiple hats. Must be a self-starter, solution focused, and a proactive problem solver. This position will include advancement opportunities for the right candidate. Duties include but are not limited to: ​ Calling

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From The Archives

New Name For A New Era

Starting tomorrow there will be a major change around here. Your browser will redirect you from Ivy-Style.com to our new home at Ivy-Aesthetic.com. After ridiculing the term for years, I’ve finally decided to embrace it. I believe the extra syllables of “aesthetic” will give this website a more contemporary identity, as well as confer upon

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Gentrified Campus: The J. Press 4/3

Our confrere Matthew Jacobsen of OldMagazineArticles.com recently supplied us with a vintage article from the pages of Gentry Magazine (see “The Gentrified Campus.”) Now he follows up with another one, this time from Gentry’s Autumn 1952 issue, that provides an eye-opening glimpse into how collegiate attire was presented to young men at the time. As


Lost Snapshot Of Grandpa, Bow-Tied College Man

My grandfather Ted Twardzik passed away last Thursday at the age of 89. As so often happens, his passing unearthed many previously unseen photos of him as a much younger man. Among these, one stuck out in particular: a slightly out-of-focus snapshot of him as a student at the University of Notre Dame circa 1950,


Picture Show: Hollywood And The Ivy Look

Our last post was on Warren Beatty’s being named one of GQ’s men of the year for 2016. A perfect excuse to revisit this 2012 post on the book “Hollywood And The Ivy Look,” which includes Beatty, along with many other leading men and character actors who launched their careers during the heyday of the


A Pin Too Far Revisited

Continuing  on the collar-pin theme, back in February I came across an image that I’m guessing was posted to Ivy’s Facebook group by Marc Chevalier, menswear omnivore and collector of vintage images. It showed Fred Astaire simultaneously wearing a collar pin and buttondown, not with the collar hanging straight and the buttons unused, as in


Shoulda Been There: A Swellegant, Elegant Party, 1957

This post from 2009 came up in conversation yesterday and is worth revisiting. What an incredible mix of people. I had great fun writing this and imagining the scene.  * * * One of the saddest phrases in the English language is “You missed a great party.” Well here’s one we all missed. In 1957


Where All The Angry Young Men Go

This story originally published in November, 2009 and is being reposted in honor of National Coffee Day. * * * For the Beat Generation, there were only two places to live: New York’s Greenwich Village and San Francisco’s North Beach. North Beach has been an old stomping ground of mine since my early twenties. I


Light in the Loafers

Here at Ivy Style HQ, I’ve lately taken to wearing socks lighter in shade than my trousers, such as a light-gray sock paired with charcoal pants and black tassel loafers. There’s something about light socks that puts a spring in your step. As you move, you catch the light color from the corner of your


Some Like It Hot

Not me, though. We’re in the middle of a heat wave and I’m miserable without golf and tennis. I’ll take a polar vortex any day. OK I can’t play golf or tennis then either, but at least I don’t sweat just sitting at my desk. Playwright Arthur Miller liked ’em hot — women, that is.



Hamptons Style, 1959

Our last post was on the fondness of rich WASPs for junk food, which leaves crumbs on their frayed pink buttondowns. This post is on how rich WASPs dressed in Southampton in 1959. Pictured are Vincent Banker and C. Henry Buhl III going Ivy chic in blazer with sockless bit loafers and madras jacket with


National Golf Day: The Yale Golf Team, 1959

  Today is National Golf Day, for which I offer three documents for your enjoyment. The purely sartorial among you can pore over the details in this photo of the 1959 Yale golf team. * * * Update: Richard Press just sent me an email saying this photo blew his mind, whereupon he proceeded to


Slim But Not Skinny: A 1950s Image Gallery

Our recent post “In Praise Of Style And Grace” brought about some brisk discussion on Facebook, mostly on matters of proportion when it came to lapel and tie widths back in the day. For the first half of the ’50s they were fairly neutral, and by the late ’60s they had already swept back to