Tradified

Ivy Notes S1 E21

Trend is a dopamine hit, an understandable one.  Who doesn’t like new, the zap you get from a change, a piqued curiosity?  Trend serves us in a number of places.  The markets (the markets love volatility).  Social progress (where a trend leads to a more permanent evolution).  Etc. My least favorite word is trend.  There


The Ugliest Pictures On The Internet (but click on them)

Before this, I ran the FB group for a few years.  That job was/is an exercise in a few things – the hardest of which was to pick the right level of snark with those who disagreed with me.   I wanted to be funny, but also get the point across, but maintain dignity.  Right?  So


Sneakers.

Give an Ivy Classicist the rules about when and where to wear sneakers and they are shod for a day. Make the rules together and they are shod for a lifetime. That’s shod – twice in one paragraph. Hang on. YES. It means what I wanted it to. Let us begin the session with common




The Only Thing That Bugs Me Still About This Site After A Year

Editor’s Note:  DEFINITELY NOT including how hard it is to transfer, how hard it is to incorporate a decade of content into a redesign, the fact that Women’s Ivy is confusing to me so I can’t write it, and how much it costs to host. It’s coming up on a year.   I LOVE THIS WORK. 


Ivy Father’s Day

Editor’s Note:  Like we did on Memorial Day, if you have a photo of you and your child that you would like me to post here, please email it to JohnBurton@Ivy-StyleMediaGroup.com.  I will post them today, tomorrow, and Saturday as they come in.   That’s my daughter, Gramercy, asleep a few days ago after one


Photography Catches Up With Ivy (or vice versa) And The Amazing Tom Brings His A Game This Week

There was a period of Ivy marketing where you couldn’t determine much about how any product was different from any other product because the photography looked… the same.  And then a decade passed and you couldn’t determine much about the product, or even what decade you were looking at because the photography looked… the same.


Covid’s Opening Act Was Summer Fridays

This is my day today, started at 3:15, did the pages (I write three handwritten pages every morning, first thing – you know how you dump out the old grinds before you make new coffee, some of them hug the sides of the filter because it is wet and you have to rinse the filter




The Ivy Friendship Essay

“Out of all the pearls I can buy in the world, I need my college best friend’s two dollar necklace.”  – Vaishali College is not the given it once was.  I am fashioning this divining rod for college as my daughter graduates her freshman year in high school.  And I am struggling.  She has the



Requiescat In Pace

If you have a Presidential Memorial Day quote you would like us all to see, please post it in the comments and I will find a photo to go with it and post it between now and Tuesday morning.  Tuesday is our review of Mountain & Sackett’s Spring/Summer ties, but until then have a safe


Ivy Notes S1 E20

What’s that cover image?  It is the St. Leonard’s Women’s Lacross Team, 1890.   Why is it here?  Two reasons.  First, it is a cool image and lacrosse is Ivy.  Four Ivy League schools in the final eight for national title this year.  Second, got my butt beat doing a boxing training with a female trainer


If For Some Stupid Reason You Still Think Ballcaps Aren’t Ivy

I would like to think that if Roger Angell were a guitar player with a teen daughter, he would wear an earring.  He definitely combined worlds.  As a word-by-word best-in-class editor whose mother married E.B. White (and didn’t tell him), Angell could have written anything, and he chose to focus on a game.  Baseball. Roger



Ivy Notes S1 E18 Met Two Of My Bucket List People.

Thank you to J. Press for hosting a wonderful evening. A number of great things happened. First, I FINALLY got to meet Laura Arnold in person.   Mountain & Sackett, the company that is 3rd generation family owned and makes their silk-on-both-sides ties, has their spring collection out.  I am going to review it later


Ivy Notes S1 E17

  My friend Chapman is looking for vintage Tretorns, women’s, Size 10.  If you know of any, leave it in the comments?   I am working on a piece about the WHY of Ivy looking good and wanted to bounce three theories off of you first.  If you do some online research, you find, well,