Tradition Endures at The Andover Shop

By Matthew Longcore Trunk shows are a charming vestige of the past that have thankfully continued into the digital age, at least for a select group of clothiers. They originated in the United States during the late 19th century when  manufacturers began to showcase their latest clothing collections directly to customers through a traveling suitcase …

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Tradified

From The Editor

Matthew Longcore, Ph.D.  Editor and publisher Matthew Longcore completed his Ph.D. in Humanities at Salve Regina University. His doctoral dissertation is titled “Dreaming Spires: Collegiate Gothic Architecture on American Campuses.” Matthew is a graduate of Trinity College and holds master’s degrees from Fairfield University, Harvard University, and Yale University. As an undergraduate, he majored in …

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From The Archives

Millennial Fogey: The Battle Of Madras In The Month Of September

In September 1746, the British succumbed to a French attack on Madras (now Chennai) as part of a larger struggle for the control of India. But the Battle Of Madras is notable less for its strategic importance than for the fame it bestowed on Robert Clive, a brave and enterprising young clerk who was a …

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J. Press New York Store: A Clubby Atmosphere

IBy Matthew Longcore Clubby: an adjective that describes a cozy, friendly, and sociable atmosphere characteristic of a private club. Clubby is the best word I can think of to describe the new J. Press flagship store on the southwest corner of 44th and Madison Avenue in New York City. I truly love this place, and …


Brooks Brothers at Rockefeller Center

By Matthew Longcore Recently my wife and I had the opportunity attend two special events with our friends from Brooks Brothers. The first event, the Fit For Fame Dinner, took place on August 28th at the International Tennis Hall of Fame Induction Celebration in Newport, Rhode Island. The second event, the presentation of the Brooks …


Happy 130th Birthday To F. Scott Fitzgerald

By Matthew Longcore Francis Scott Key Fitzgerald was born on September 24, 1896 in Saint Paul, Minnesota to Edward Fitzgerald and Mollie McQuillan Fitzgerald. Fitzgerald attended Princeton University and was a member of the Cottage Club, a prestigious eating club. Fitzgerald’s first novel, This Side of Paradise, is set at the Princeton campus. The novel, …


I Tried to Make the Apple Watch Ivy; It Isn’t

By Jim Moore Ivy Style contributor James Moore is the English Department Chair and Director of Squash Programs at Blair Academy in Blairstown, New Jersey. Jim is a graduate of Cornell University where he was a member of the squash team, the glee club, and the Delta Chi fraternity. Adapting Technology to Ivy Style: An …


J. Press Fall/Winter ’26 Collection

By Matthew Longcore J. Press launched the Fall/Winter ’26 collection on Wednesday, September 9th with the third runway show since present and creative director Jack Carlson took the helm at the 124-year-old menswear house. The new collection focuses on American tailoring and British mills. It includes a Barbour collaboration and the brand’s first women’s capsule …


J. Press To Offer Womenswear

Yesterday was my birthday, which I celebrated with friends by winning a sailboat race at Cedar Point Yacht Club, followed by a nice post-race gathering on what turned out to be a balmy late-summer evening. Earlier in the day, I had hoped to attend an event in New York hosted by J. Press, but a …


Back to campus with GANT x Yale

By Patricia Caletrio Patricia is a contributing writer for Ivy Style. You can read more of her articles on Substack. After a hot summer, it’s time to go back to campus, and what better way to do so than with GANT’s new collection in collaboration with Yale University. Because if there is one thing I …


Brooks Brothers Custom-Made Blazers for Federer and Carillo

By Matthew Longcore This past weekend, the International Tennis Hall of Fame Induction Celebration took place in Newport, Rhode Island. My wife and I had the honor and privilege of attending the Fit for Fame dinner on Friday, August 28th as guests of Brooks Brothers. Roger Federer, arguably the GOAT of men’s tennis and a …


James Brown III: LIFE Magazine’s Face Of Ivy, 1954

This article from Christopher Sharp was originally posted by Christian Chensvold on September 12, 2014.  The name James M. Brown III may not be familiar to you, but every trad web surfer knows his face, the face of an undergraduate of 60 years ago. Brown is pictured above in a shot from LIFE Magazine’s 1954 …


Fit For A Gentleman: Brooks Brothers and Roger Federer

By Matthew Longcore Each summer, the incoming inductees at the International Tennis Hall of Fame in Newport, Rhode Island are welcomed into the esteemed club with the presentation of their official custom-made Brooks Brothers blazers. This year’s blazer presentation will take place during the Fit for Fame event on Friday, August 28. The event will …