By Matthew Longcore This past weekend, the International Tennis Hall of Fame Induction Celebration took place in Newport, Rhode Island. My wife and I had the honor and privilege of attending the Fit for Fame dinner on Friday, August 28th as guests of Brooks Brothers. Roger Federer, arguably the GOAT of men’s tennis and a …
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Matthew Longcore, Ph.D. Editor and publisher Matthew Longcore completed his Ph.D. in Humanities at Salve Regina University. His doctoral dissertation is titled “Dreaming Spires: Collegiate Gothic Architecture on American Campuses.” Matthew is a graduate of Trinity College and holds master’s degrees from Fairfield University, Harvard University, and Yale University. As an undergraduate, he majored in …
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Eager to reinvigorate a stodgy brand in the wake of the Americana fashion trend, Bass is preparing a new marketing campaign aimed at “hipsters,” Harbor Footwear spokesman Jason Lazar told Ivy-Style. Curious, we probed Lazar, the excutive vice president for Harbor, which holds the footwear license for G.H. Bass & Company (which is owned by …
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By Matthew Longcore This month is an especially reflective time for Americans as we celebrate our 250 years of independence. So it was entirely fitting that this year’s David W. Dangremond Lecture hosted by the Preservation Society of Newport County in Newport, Rhode Island would feature the theme of Colonial and Colonial Revival arts and …
By Matthew Longcore What’s in a name? That which we call a rose by any other name would smell as sweet. – William Shakespeare, Romeo and Juliet In celebration of our nation’s 250th anniversary, let’s take a look at the stories behind the names of American heritage brands. A memorable name is an important part …
By Isobel Harte Isobel Harte is an Ivy Style contributor who has written about pearls and cardigans. For all of us who are captivated by the clothing in period dramas such as Downton Abbey or The Gilded Age, art and culture historian Elizabeth L. Block, PhD, just published a book titled Gilded Age Fashion: More …
Ivy Style and the Preppy Handbook Fan Club have teamed up with our friends at Brooks Brothers, The Andover Shop, Castaway Nantucket, and Blue Door Vibes for an America 250 Giveaway. To enter the giveaway, visit the Ivy Style page on Instagram. The winner will receive a fantastic collection of items including: BROOKS BROTHERS Limited-Edition …
By Matthew Longcore Father’s Day is this weekend and I am visiting my dad in Lancaster, Pennsylvania. Lancaster is a beautiful place. My dad calls it “God’s country” and with good reason. The bucolic region has miles of lush farmland. The downtown area is surprisingly hip, a center for arts and culture with fine restaurants, …
Christopher Sharp presents this swan song of ’80s prepdom from the January 1990 issue of M Magazine, a post that originally ran on Ivy Style in July of 2009. In keeping with the neurotic WASP theme, the scans were taken at a self-consciously nonchalant angle. * * * I’ve had this magazine for almost 20 …
by Matthew Longcore, Trinity class of ’94 This article originally appeared in the December 7, 2010 issue of The Trinity Tripod. It is official: Trinity is the preppiest college in New England. This proclamation was made by none other than Lisa Birnbach, author of the 1980 tongue-in-cheek bestseller The Official Preppy Handbook and co-author (with Chip …
Ivy Style and the Preppy Handbook Fan Club have teamed up with our friends at Brooks Brothers, Davey’s, Original Madras Company, and St Johns Fragrance Company for a Madras Giveaway. To enter the giveaway, visit the Ivy Style page on Instagram. The winner will receive a fantastic collection of items including: BROOKS BROTHERS No. 1 …
By Matthew Longcore Father’s Day is an important day on the Ivy Style calendar. Many of us learned about classic men’s style from our fathers. My dad is an Ivy League guy. He attended Brown University as an undergraduate and Cornell University for his MBA. I was born in Ithaca, New York when my dad …
In 1980, The Official Preppy Handbook included Cable Car Clothiers, a San Franciso haberdashery in its “Where To Shop” guide. The store is described as follows: “San Francisco’s British Goods Store since 1939.” Cable Car’s clothing selection and the store’s ads use of such terms as “handsome,” “classic,” and “superior fit” are dead giveaways that …