Ten Simple Rules of the Southern Collegiate Style

Never, Always, Sometimes: Ten Simple Rules of the Southern Collegiate Style By James H. Grant As far as I know, there were no codified standards which governed how we should dress when I went off to college in the 1960’s. There was no handbook, no Hoyle’s Guide, and no Marquess of Queensberry Rules. We were

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Tradified

From The Editor

Ivy Style (Ivy-Style.com) is the leading authority on the Ivy League Look. We feature traditional, classic, timeless style. Editor and publisher Matthew Longcore is the founder of the Preppy Handbook Fan Club. He has been featured in: The Wall Street Journal The Yale Daily News J. Press Icons Campaign

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From The Archives

The Collegiate Collection from Ebbetts Vintage

The Big Three Yale University 1923 Shawl Collar Sweater The Yale Football team has won 27 National Championships since they began competing in 1872.  Walter Camp, the “Father of American Football” was a Yale alumnus and coach.  Camp attended Hopkins School and graduated from Yale College in 1880. At Yale he was a member of

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Iconic Summer Style at The Kennedy Compound

By Anna Moore Although a far cry from 1600 Pennsylvania Avenue, The Kennedy Compound (as it was formally referred to) at Hyannis Port became quickly established as the ‘Summer White House’ for JFK and Jackie. Rose and Joseph Kennedy obtained the lavish property in 1928, evolving into a central hub and hideaway for their family


Ice Time in Andover

By Dan Covell I realized I finally needed a new wallet. The one I had was at least 15 years old, and while still serviceable, was deeply worn and frayed. Luckily, I was in Andover, Massachusetts, and that meant I could go to The Andover Shop and see what they had in stock. Why was


Brooks Brothers + Preppy Handbook Fan Club Giveaway

Brooks Brothers, America’s oldest retailer, is celebrating the milestone 125th anniversary of the iconic button-down collar shirt with a giveaway in collaboration with the Preppy Handbook Fan Club. To mark the occasion, Brooks Brothers is giving away Ten (10) $125 Brooks Brothers Gift Cards. To enter the giveaway: Like the giveaway post on Instagram Follow @brooksbrothers


The Perfect Gift for the Ivy Style Woman

By Matthew Longcore There is nothing quite like the beauty of a handcrafted, one of a kind item. My talented wife, an artist with a home based studio, has run her own business for the past five years. We live near the New England coast and spend a lot of time walking the beaches of


Style vs. Fashion

By James H. Grant In the early 1970s, I knew a priest who served as the Catholic chaplain at Emory University in Atlanta. We occasionally conversed over a beer at Jagger’s, a local pizza restaurant. Father Genesse taught me the Latin expression: De gustibus non est disputandum. There are several nuanced translations of the phrase,


Brooks Brothers Celebrates 125 Years of the Button-Down Collar Shirt

By Matthew Longcore Brooks Brothers, America’s oldest retailer, is celebrating the milestone 125th anniversary of the iconic button-down collar shirt – known today as the “Original Polo® Button-Down” – with a special campaign. The campaign features nine individuals including Lisa Birnbach, author of The Official Preppy Handbook. In 1900, Brooks Brothers changed the course of


George Washington and the Gentlemanly Ideal

By Matthew Longcore He is the Father of His Country, the American Cincinnatus, the American Fabius, the Sage of Mount Vernon. George Washington – commander of the Continental Army during the American Revolutionary War and first President of the United States – was born on this day nearly three centuries ago – on February 22,


Miles, Chet, Ralph & Charlie: An oral history of The Andover Shop

Interview with Constantine Valhouli, author of Miles, Chet, Ralph & Charlie: An oral history of The Andover Shop Miles, Chet, Ralph & Charlie: An oral history of The Andover Shop chronicles how The Andover Shop, an iconic clothier in in Harvard Square, became an unexpected literary and jazz salon in the 1950s. At its center stood


From Brooks Brothers to Ralph Lauren

By Dan Covell Devotees of this space might recall pieces from last year written by my brother and me about the power of the Brooks Brothers brand in the Ivy Style universe. I was reminded of this again as I continued my research into Ivy League football souvenir programs at a recent revisit to the


Pleasant Encounter: The Tom Davis Interview

Note: Back by popular demand, the Tom Davis interview with Christian Chensvold was first published on March 25, 2019. To see the original post with comments PLEASE CLICK HERE.   When I first arrived in New York, I was told about an old guard legend named Tom Davis, who had been running the custom shirt program at Brooks