After Ivy Style founder Christian Chensvold announced his 12-year anniversary on October 1, two associates came forth with an offer to take the site into a whole new direction.
Ivy Live, in partnership with Ivy-Style.com, has bold plans for 2021, positioning itself as a broad-reaching men’s lifestyle brand and media outlet geared towards guys with classic taste.
Cheers to our new partners John Burton and Roger Wood.
Ok, the repp tie is four-in-handed (is that a real adjective?) in the OCBD. Now what.
Ivy-Live is what. Ivy-Live is an e-magazine serving as the Lifestyle arm of the Ivy Style brand. In partnership with Ivy-Style and Christian Chensvold, Ivy-Live launches its beta today – with a full debut and premier edition set for January 1, 2021.
Ivy-Live aims broadly. Upcoming features include Dr. Michael K. Dorsey (University of Michigan, Yale, John Hopkins), Bradley Cooper (Germantown Academy, Villanova, Georgetown), and whatever happened to the wristwatch and the day planner. Music. Arts. Education. Beer.
And yes, of course, the clothes.
There is no better springboard than Ivy-Style, there is no better patron saint than Christian, and we begin in gratitude. And Ivy. Always Ivy.
Yes, please. I agree with a previous comment that the basics of ivy style etc. is a topic that’s been exhausted to some degree. As he suggested, its time to move on; and this is exactly that. I love the new direction and ideas. Well done!
As a Hopkins graduate, I’m happy to point out that it’s “Johns Hopkins,” like in your Dorsey bio. Unless he went to an entirely different school. (My older son is actually a third-generation Hopkins graduate, but because of where we were living, he went to a different prep school. One without an “x” in its name.)
For those who haven’t seen the blog:
Only for men?
Good God No. – JB