We continue our back-to-school celebrations with another gallery of vintage advertisements from college papers.
Most interesting are those from Harvey Ltd. (seen above and below), which catered to the Brown community. “There is a certain style of clothing,” reads the copy in one ad, “which distinguishes the Ivy Leaguer from all other college men.” And in the other, “This may be quite different from the style you are used to wearing.”
In other words, egghead meritocrats were encouraged to follow the lead of the Old Money, gentleman’s C types. — CC & CS