Articles by Matthew Longcore

Brooks Brothers Hosts A Nostalgic Evening

By Matthew Longcore Most of us who appreciate Ivy Style have that sentimental brand that first introduced them to the timeless elegance of navy blazers, oxford cloth button down shirts, repp ties, and the like. For me, that brand is Brooks Brothers. My earliest experience at Brooks Brothers was when I was a young boy …


Ivy Style in the AI Age

In September 2026, Forbes published an article titled Ivy Style Is Back. So Is The Fantasy Of College Life. The article is written by Dr. Elizabeth Doe Stone, CEO at Top Tier Admissions, a premier college admissions consulting firm. Liz graduated Magna Cum Laude from Dartmouth College. She earned an M.A. and a Ph.D. in Art …


Ivy Style In Forbes

An article in Forbes suggests that the resurgence of Ivy style signals a cultural romanticization of the classic college experience. The article by Liz Doe Stone includes excerpts from her interview with Matthew Longcore. According to the article: Loafers and rugby shirts, cable-knit sweaters, and collegiate stripes are back. This fall, the resurgence of Ivy …


Brooks Brothers Westport Event

Brooks Brothers invites you to join Ivy Style editor and publisher Matthew Longcore for conversation, refreshments, and a special friends and family shopping event. Tuesday, October 13, 2026 5PM-7PM Brooks Brothers 136 Main Street Westport, Connecticut RSVP by October 9 matthew.longcore@yale.edu


Ivy Style at The Harriman Cup

By Matthew Longcore The 42nd annual edition of the Harriman Cup Polo Match took place on Saturday, September 19th at Bethpage Polo at the Park in Old Bethpage, Long Island. J. Press was the main sponsor of the event. Established in 1985 and named for polo player and former New York Governor W. Averell Harriman, …


J. Press New York Store: A Clubby Atmosphere

IBy Matthew Longcore Clubby: an adjective that describes a cozy, friendly, and sociable atmosphere characteristic of a private club. Clubby is the best word I can think of to describe the new J. Press flagship store on the southwest corner of 44th and Madison Avenue in New York City. I truly love this place, and …


Brooks Brothers at Rockefeller Center

By Matthew Longcore Recently my wife and I had the opportunity attend two special events with our friends from Brooks Brothers. The first event, the Fit For Fame Dinner, took place on August 28th at the International Tennis Hall of Fame Induction Celebration in Newport, Rhode Island. The second event, the presentation of the Brooks …


Happy 130th Birthday To F. Scott Fitzgerald

By Matthew Longcore Francis Scott Key Fitzgerald was born on September 24, 1896 in Saint Paul, Minnesota to Edward Fitzgerald and Mollie McQuillan Fitzgerald. Fitzgerald attended Princeton University and was a member of the Cottage Club, a prestigious eating club. Fitzgerald’s first novel, This Side of Paradise, is set at the Princeton campus. The novel, …


I Tried to Make the Apple Watch Ivy; It Isn’t

By Jim Moore Ivy Style contributor James Moore is the English Department Chair and Director of Squash Programs at Blair Academy in Blairstown, New Jersey. Jim is a graduate of Cornell University where he was a member of the squash team, the glee club, and the Delta Chi fraternity. Adapting Technology to Ivy Style: An …


J. Press Fall/Winter ’26 Collection

By Matthew Longcore J. Press launched the Fall/Winter ’26 collection on Wednesday, September 9th with the third runway show since present and creative director Jack Carlson took the helm at the 124-year-old menswear house. The new collection focuses on American tailoring and British mills. It includes a Barbour collaboration and the brand’s first women’s capsule …


J. Press To Offer Womenswear

Yesterday was my birthday, which I celebrated with friends by winning a sailboat race at Cedar Point Yacht Club, followed by a nice post-race gathering on what turned out to be a balmy late-summer evening. Earlier in the day, I had hoped to attend an event in New York hosted by J. Press, but a …


Back to campus with GANT x Yale

By Patricia Caletrio Patricia is a contributing writer for Ivy Style. You can read more of her articles on Substack. After a hot summer, it’s time to go back to campus, and what better way to do so than with GANT’s new collection in collaboration with Yale University. Because if there is one thing I …


Brooks Brothers Custom-Made Blazers for Federer and Carillo

By Matthew Longcore This past weekend, the International Tennis Hall of Fame Induction Celebration took place in Newport, Rhode Island. My wife and I had the honor and privilege of attending the Fit for Fame dinner on Friday, August 28th as guests of Brooks Brothers. Roger Federer, arguably the GOAT of men’s tennis and a …


Fit For A Gentleman: Brooks Brothers and Roger Federer

By Matthew Longcore Each summer, the incoming inductees at the International Tennis Hall of Fame in Newport, Rhode Island are welcomed into the esteemed club with the presentation of their official custom-made Brooks Brothers blazers. This year’s blazer presentation will take place during the Fit for Fame event on Friday, August 28. The event will …


American Bespoke In The Heartland

Classic American tailoring is often discussed in the past tense. At Tailored Society in Carmel, Indiana, it is practiced in the present — at a master level. Co-founders Wade Forman and Zachary Reeder both entered menswear at sixteen and went on to earn certification through the Custom Tailors & Designers Association, which was founded in …


The Natural Shoulder

By James Moore Ivy Style contributor James Moore is the English Department Chair and Director of Squash Programs at Blair Academy in Blairstown, New Jersey. Jim is a graduate of Cornell University where he was a member of the squash team, the glee club, and the Delta Chi fraternity. In this article, Jim suggests that …


The Andover Shop Hosts Author James Ellroy

By Rhys Moore Rhys Moore is the CEO of St Johns Fragrance Company. Rhys attended a cocktail party hosted by The Andover Shop. The guest of honor, novelist James Ellroy – The New York Times bestselling author and aficionado of Ivy Style clothing – entertained guests with his wit and humor. Rhys shares his recollections …


Ivy Style talks with Jack Carlson of J. Press

Matthew Longcore: Welcome back. We had our first interview for Ivy Style back in November 2025. With so much happening at J. Press, I am glad that we have the opportunity to continue our conversation. Let’s begin with Take Ivy. As many Ivy Style readers know, the book featuring photographs of Ivy League students was …


Heritage Brands South of the Mason-Dixon

By James H. Grant Since I live in the Southeastern region of our country, I thought I would nominate some retailers I have known and patronized over the years as “Heritage Brands.” They are all exponents of the Ivy/Traditional/Collegiate style. Some have flourished for many years. Others enjoyed great success for a time but closed …