In Charlottesville, VA, resides the legendary menswear shop Eljo’s, whose wares are succintly described on the store’s front sign: “traditional clothes.”
Founded by brothers Elliot and Joseph Hyman in 1950, the shop has changed locations twice and is currently located just off the bustling Barracks Road shopping district. Eljo’s features an assortment of Ivy and traditional brands showcased with a distinctly Southern flair.
Names such as Southwick, Sperry, and Royall Lyme are placed alongside newer brands such as Mountain Khakis.
It’s not hard to imagine how many studious classrooms and rowdy tailgate parties over the decades have been populated by Eljo’s blue blazers and tweed jackets.
It’s a sad sign of the times, alas, that longstanding UVA shops such as Eljo’s have been pushed further away from campus to make way for bars and alumni t-shirt shops. But old-schoolers take heart: while I browsed in the store, a student came in to be fitted for a classic navy blazer, proof that some traditions staunchly refuse to die. — MATTHEW KARL GALE