The Shirt That Changed History, And How History Is Changing The Shirt

Tue 2 Sep 2014 - Filed under: 1990-present,Clothes — Christian
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history

Today Brooks Brothers is running an online campaign for its buttondown “polo” collar shirts. The tagline is “the shirt that changed history” (it’s also running as “a shirt that changed history”). Introduced in 1896, within a couple of decades it was already the default shirt for style-setting college men in the Northeast, and on places such as Wall Street, where such men went on to work.

But now history itself — namely the future history that is being made right now, if you follow me — is changing the shirt.

Last week a reader informed us that he spoke with Brooks Brothers’ customer service department as was told that traditional-fit shirts would no longer be offered in stores, and could only be purchased through the website. We reached out to a contact at the company to verify. A spokesperson reiterated that Brooks makes four cuts of shirt — traditional, regular, slim and extra-slim — but that traditional needs to be ordered online or in-store, as it’s not stocked on store shelves.

He added:

There is simply less demand for the traditional-fit model, whereas sales for the other three fits continue to grow each year. We recognize that that the traditional-fit shirt is important to some customers, therefore we continue to make it available in all the same fabrics.

The key phrase is “less demand.” Don’t blame the retailer, blame your fellow men. — CC

Hot Or Knot? Take The National Bow Tie Day Poll

Wed 27 Aug 2014 - Filed under: Clothes — Christian
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bowtie

August 28th seems like an odd day of the year to dedicate to the wearing of bow ties. It’s summer, when many are trying to avoid ties if at all possible. And everyone’s preparing for the long weekend, if not already somewhere coastal or tropical.

Yet tomorrow is indeed National Bow Tie Day. Consider this your 24-hour notice (perhaps R. Hanauer, who operate bowties.com, can overnight you one).

It’s also the perfect excuse for a poll. Come on, tell us how you really feel. — CC

Bow Ties
Do you wear bow ties?

 

Denim & Tweed: J. Press Fall 2014

Mon 18 Aug 2014 - Filed under: 1990-present,Clothes — Christian
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Recently J. Press sent out an email plugging its fall items, so if you haven’t visited the “new looks” page, take a look.

And while you’re there, tell me if things look a bit different compared to seasons past. The mannequin forms, shirt collars, tie choices — something feels like a piano slightly out of tune. (Continue)

 

Trade Show Roundup

Tue 12 Aug 2014 - Filed under: Clothes — Christian
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We’ve had such a steady stream of newsy material that the menswear trade shows have been put off for months. So for the rest of this week I’ll be posting photos from shows in January, springtime, and just a couple of weeks ago. In other words, there will be a seasonal mixture. Check back on this post; new photos will be placed at the top. — CC (Continue)

 

Norm! Fall 2014 Norman Hilton Sportcoats

Sat 9 Aug 2014 - Filed under: Clothes — Christian
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Nick Hilton just sent over photos of the new Norman Hilton sportcoats we posted about recently. Made in the US, they will be priced at $695-$795, or about the same as last time around. They are scheduled to arrive in Hilton’s Princeton shop in the next few weeks. — CC (Continue)

 
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