Clothes

Brooks Invokes Ivy And Prep

Funny how everything’s turned upside-down, as I argued in the “50th Anniversary Of Slob Nation” essay. Back during the Heyday, Brooks Brothers never had to invoke the terms “Ivy League” or “preppy” — in fact company executives often abhorred the terms — for a very simple reason: Brooks had crafted its signature style long before

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From The Archives

For Pete’s Sake: March “Mad”-ness Continues

March Madras carries on, but now it’s back to madness — mad as in “Mad Men,” which returns to TV this Sunday night after a 17-month hiatus. The setting is now 1965, so the clock is ticking in the closets of these Ivy-clad* Madison Avenue guys. Pictured above is a still from the new season

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Southern Hospitality: A Visit To Eljo’s

In Charlottesville, VA, resides the legendary menswear shop Eljo’s, whose wares are succintly described on the store’s front sign: “traditional clothes.” Founded by brothers Elliot and Joseph Hyman in 1950, the shop has changed locations twice and is currently located just off the bustling Barracks Road shopping district. Eljo’s features an assortment of Ivy and



Beatniks And Nerdy Ivy Looks: Beams Plus’ Upcoming Subterraneans Collection

Well that’s a coincidence. No sooner had I posted on the completely made-up concept of “beatnik prep” than a reader informs me that that is the very theme of an upcoming collection. Beams Plus, the Japanese brand known for its Ivy and vintage Americana, has developed a collection entitled “The Subterraneans” for this fall/winter. The



Don’t Sweat It?

In Thursday’s post about Brooks Brothers, some readers expressed horror at the pairing of tailored clothing with sweatpants. While I certainly made fun of the forced nonchalance of adding a pocket square to the mix, combining athletic wear with jackets and trousers gets to the very heart of how college men revolutionized the way the


Countdown To The Brooks Bicentennial

Yesterday the trade publication WWD ran a slideshow of the Brooks Brothers Spring/Summer 2018 collection, giving us the first glimpse of what the company has up its sleeve in celebration of its 200th anniversary. Alas it was more of the same, and we will have to wait and see if Brooks has any kind of


Delightful While It Lasts: Inside Henley’s Stewards’ Enclosure

Perhaps, in some dystopian future, strange people (such as Ivy Style readers) who do not want to wear shirts that ’T’, pants that ‘sweat’ and shoes that ‘sneak’, will be placed in confined areas so as not to shock the majority of the population, that is those whose clothing style resembles homeless teenage skateboarders on


The Road Less Taken: Madras Jacket + Black Knit Tie

Yesterday we looked at young JFK in 1941 and wondered if his knit tie was black or navy. Today we have a knit tie whose hue is not in doubt. This is Ivy Style contributor Pani M., who’s channelling George Plimpton with his hair and severely underplaying his madras jacket with a severe black knit


Young JFK Pattern Mixing

Who doesn’t love more JFK? On July Fourth we celebrated President Kennedy and the stars and stripes. Today we celebrate solids and stripes — plus a plaid. This pattern-mixing scheme of plaid jacket, striped shirt and solid tie is a timeless winner. I don’t recall having seen this photo before, which was just brought to my


Three Cheers For The Red, White And Blue: JFK’s Socks, That Is

On this Fourth Of July 2017, Ivy Style proudly offers three cheers to the Red, White & Blue, as well as something for the hardcore JFK fan. American Trench, a new company on the neo-trad radar, has developed a reproduction of the athletic socks sported by John F. Kennedy in photos of him watching the


Knit-Picky: The Streamlined Style of P. Sears Schoonmaker

Phil Sears Schoonmaker wears a black knit tie 98 percent of the time. This one preference serves as a symbol for his entire approach to dressing. Thirty-seven-year-old Schoonmaker, a New York-based business process consultant, is a living embodiment of the idea that less is more, of restrained taste and bold simplicity. With his superb balancing


Elegant, Sporty & Trad: Your Summer Big-Date Dressing Formula

Since starting this website I’ve looked at countless hundreds of trad outfits. Some on regular guys posted on the web, some in catalogs and magazines, and some on gents I’ve met around the fair city of New York. But one outfit has stood out above all the others, and though it’s been three years since


Shell Cordovan Shoe Care Guide

Kirby Allison of The Hanger Project (Ivy Style’s most prominent and loyal sponsor, so be sure and check them out for your clothes-care needs), has put up a new video on caring for your cordovan shoes. And here it is. — CC